January 2015 – From 1st January 2015 Blackfin titanium frames are being distributed directly in France. This sales strategy is consistent with Pramaor‘s expansion plan, aimed at raising the profile and strengthening the position of the Blackfin brand on the European market.
January 2015 – From 1st January 2015 Blackfin titanium frames are being distributed directly in France. This sales strategy is consistent with Pramaor‘s expansion plan, aimed at raising the profile and strengthening the position of the Blackfin brand on the European market.
[img_assist|nid=765|title=|desc=Foto: Blackfin|link=none|align=left|width=300|height=300]“Blackfin is not just an amazing product” – explains Nicola Del Din, Pramaor CEO – “What makes it truly unique on the world stage is that magical mix of passion, technology, design and materials that are the hallmarks of the genuine Made-in-Italy brand. Our eyewear is produced entirely at Pramaor, with dedication and transparency and backed by state-of-the-art pre- and after-sales services. Our direct relationship with our customers is essential for them to appreciate all these benefits. This is the driving force behind our plan to expand our direct distribution operation to France. What’s more, working directly with our agents gives us immediate insight into market trends, enabling us to respond more rapidly and effectively to the needs of the optical profession, guaranteeing them a complete, timely and personalised service, both in terms of sales and customer care. We would like to thank our erstwhile partner Kaigan, with whom we have worked for a number of years in a constructive, highly professional partnership. It is also thanks to Kaigan’s efforts that the French market is becoming an ever more strategic area for Blackfin, something that undoubtedly gives us great satisfaction”.
The Blackfin collections, already marketed directly in Germany, Austria, Greece and Spain, are handled in France by a salesforce of four agents. Optical practices can also call on their own French-speaking customer-care service, contactable as follows.
E-mail: sales.france@pramaor.com
Tel.: +39 0437 660523
Blackfin/Looking Beyond. Always.
www.blackfin.eu
www.facebook.com/blackfin.eyewear